you already posses as a business owner of a specific product or service. An ebook is the easiest way to reach
any large niche audience of any type. Ebooks will not only promote your business, but will establish you as an
expert in your field.
The largest reason people read books is to answer some type of question, or questions about a specific topic,
or niche. You as the author are now in a position to establish yourself as an expert about your topic or
niche. Your readers diligently read to answer their questions, success means delivering solid content about
your topic or niche to your readers. Don’t guess about how much information to write into your book just over
deliver the content to your readers. You will develop a reputation for writing books with solid content that
is a value at any price.
But, where to start as a writer?
As a novice writer with an overflowing base of knowledge, short books are a great way to get your feet wet!
Write a short book first.
If you have a topic or information you want to sell, than just write a small ebook to start out with. Write 10
to 20 pages of your book and than ad some graphics. If your book is packed with good content, people will not
mind paying 20 bucks for a 20 page book; quality. Once you have your feet wet with a short book, than plan
your next book. You can than plan and organize your next book, after all, you have gained a wealth of
experience from writing your small book.
Create Volumes Of Information.
One effective tactic is to write a series of books, and label them as volumes, and promote as Volume One,
Volume Two, etc. . Create a buzz about your next volume in the current volume you are writing. Offer
incentives to the readers for example; a discount, or special bonuses for purchasing the next volume of your
Organizing Your Ebook.
Organizing your ebook is not as difficult as you may think. If you can write a grocery list, than organizing
an ebook will be simple.
1. Start out with writing on paper or computer 1- 10. Write the topic you want to cover next to each digit on
your paper. You now have outlined your chapters
2. Write capital A, B, C, under each topic (Chapter). These will be your chapter sub headings.
3. Below the capital letters (subheading) write lower case letters a b c. By writing a, b, c, you now can
write one or two keywords or phrases to be anchors to remember what information you will put in you
subheadings. You are now ready to write your book. When you use this format on paper or computer, and you read
the text laid out in an organized manor, your mind will automatically want to fill in the gaps. The human
brain just will not tolerate gaps in anything. Your thoughts will compel you to finish the job. By using this
technique you will accomplish an amazing amount of work. After all your hard work how will you tell the world
about your ebook?
1. Articles – You can write articles to brand your work in the minds of readers. Write your articles relevant
to the topic of your book, but don’t give away the farm. The articles are also making quality content for your
website. Remember search engines love quality content.
2. Blogs / RSS – Blogging is another way to create content for your website, and by using RSS, you can easily
distribute your content. Most don’t understand what RSS really is, or how it can most effectively be used to
drive traffic to their sites. Basically, RSS is a form of code that’s very search engine friendly. With RSS
feeds, which you can add to your website or blog, you can create content that updates itself. Because of this
self-updating, the search engines will spider your site more often, raising your rankings. But, the primary
reason is you are reaching a larger, and more specific audience. Blogs and RSS readers are choosing the
content they wish to read. Always remember your target audience is attempting to answer their questions.
3. Search Engine Optimization – Optimizing your site for the search engines means creating keyword rich
content, exchanging links with other sites, submitting your site to directories, which create back links
pointing to your site.
5. Distribute a Free Chapter to Your Readers – One of the best ways to advertise is give away a free chapter of
your ebook away. Place links in the book where your readers can purchase your ebook. Giving away chapter one
is the best because you are telling the reader what they are going to learn; but not in any detail. The
readers grow hungry for more information and want to buy.
* Make It Viral – If you make your ebook brandable, which means others can place their links, and affiiate id
inside your ebook, your ebook becomes viral. You give others an incentive to share your ebook and spread it
across the internet. Once you implement these content strategies on your site, add streams of revenue to your
site like Adsense and Virtual Portals. These sites will allow you to monetize your site.
Don’t be afraid of writing ebooks it is a great way to build your expertise and credibility with the internet
community. You also will bring a lot of customers to your website. Implement these strategies and you will be
successful. Remember, your reputation depends on the quality of the product you produce.